PBS and QIO Special Study Deliverables
In this section, you will find outreach and promotional materials produced by Quality Improvement Organizations and PBS stations to support the Remaking American Medicine campaign. Organizations were able to replicate these materials for their own use or for ideas to spur development of their own.
Organizations were encouraged to share their deliverables with us by sending
them to webmaster@ramcampaign.org.
QIO's promoting RAM
QIOs also promoted RAM to their local providers and Medicare and Medicaid beneficiaries in their publications and in online E-Newsletters.
Kansas Foundation for Medical Care
http://www.kfmc.org/publications/TYH/online/2006_07_TYH.pdfInformation & Quality Healthcare (MS)
http://www.iqh.org/docs/qc_july_06.pdf
Materials by state and organization
California - Lumetra
Lumetra developed a number of resources to assist providers and community
groups in their diabetes outreach to the Latino community. All materials
are available for download and distribution to patients and families.
Indiana - PBS Station WFYI
Florida - Florida Medical Quality Assurance, Inc.
"Taking Control of your Diabetes"
A diabetes self-management booklet mentioned on the PBS program is avavilbale for download (in English and Spanish) in PDF 
format:
Download booklet from FMQAI Web site
Indiana - PBS Station WFYI
WFYI in Indianapolis, working with Health Care Excel, the state's Quality Improvement Organization and its statewide coalition, developed eight "quick tips" for consumers addressing these issues.
See the "Quick Tips"
Michigan - MPRO and Detroit Public TV
Poster developed to promote national RAM broadcast and loal call-in programs. Dowload PDF
Mississippi - IQH, Information & Quality Healthcare
Carole Kelly, Communications Manager for IQH is Mississippi promoted RAM through its "Quality Matters" E-Newsletter for members. See examples of her effective efforts on the publications page of their site.
See the September 2006 Special Edition of "Quality Matters" which featured Remaking Americna Medicine.
KETC, the public television station in St. Louis, Missouri and Primaris
Health, the state Quality Improvement Organization teamed up to produce a four-part series entitled Remaking Missouri Medicine which was broadcast twice in 2006, including during the RAM series premiere. Their series focused on local Champions of Change and reflected the content of the national series.For example, Program One focused on chronic disease management and featured Dr. Tom Landholt of Springfield, Missouri, a Champion of Change who has integrated electronic medical records into his practice.
For more information about Remaking Missouri Medicine and to see streaming video of their four local programs visit:
www.ketc.org/productions/remakingmomedicine.asp.
The Remaking Missouri Medicine: Guide to Quality Healthcare can
be found at:
http://www.ketc.org/productions/remakingmed/RMMBooklet.pdf
RAM Coalition Activity Tracking Form - Primaris Health and KETC/St. Louis developed a Coalition Activity Report that allowed partners to report outcomes, track distribution of consumer-related print materials and gauge participant feedback.
Invitation by Primaris and KETC to a local screening of the National Symposium - View it here
Montana
The Montana QIO, Mountain Pacific Quality Health Foundation, developed a postcard they sent out to their local communities and members in preparation for the series airing.
Nebraska - CIMRO of Nebraska
Nebraska's Quality Improvement Organization put together a Remaking American Medicine Promotional Flyer - Download PDF
Updated flier promoting the series, which includes specific information on the four programs and confirmed broadcast dates.
A calendar of events which includes conferences/conventions/health fairs where RAM materials were disseminated. Download PDF
A PBS Broadcast Schedule for Nebraska's Remaking American Medicine outreach efforts. This document was created by CIMRO of Nebraska, in partnership with Nebraska Educational Telecommunications (NET). They disseminated to Nebraska healthcare providers and the general public through trade shows, conferences and meetings.Downlaod PDF
New Mexico - New Mexico Medical Review Association (NMMRA)
- Jennifer Trotter, Communications Manager at the New Mexico Medical
Review
Association (NMMRA) submitted an article to Southwest Senior, a monthly quality improvement publication for 55-plus Seniors and has a circulation of approximately 12,000. The article includes information about the RAM broadcast, NMMRA coalition activities and a local production on diabetes management that targets the Hispanic community. Read it here.
- Here is an example of a Resource Guide produced by NMMRA that coalitions (QIOs and PBS stations) could review for development of local print materials.
"It's Your Health ... A Resource Guide of Networks,
Partnerships, Coalitions, Initiatives and Programs
Aimed at Transforming Health Care in New Mexico"
This New Mexico RAM resource guide complemented programming by listing efforts in the state to improve health care, giving consumers and providers a central place to find important information about programs, projects and initiatives that are transforming health care in the state.
- Refrigerator magnets in English and Spanish showing the recommended portion size for most commonly consumed foods. Created in cooperation with Remaking American Medicine and KRWG-TV in Las Cruces.
English Version Spanish Version
For more information about this program, visit: http://www.nmmra.org/nmram/tvefforts.php
New York - IPRO
Watch IPRO's "Learning to Live with Sugar" video
Visit their Web site here
North Carolina - The Carolinas Center for Medical Excellence
The Carolina QIOs highlighted innovative health care professionals in North Carolina. They created a series of four video clips, 'Transforming North Carolina Healthcare', to spotlight "Change Leaders" in the state. Innovative "Change Leaders" in four healthcare settings are featured in nursing home, home health, hospital, and physician offices. Video Clips and more information here (on the medqic.org site):
- Hospital: Alamance Regional Medical Center
- Home Health: Home Health & Hospice Care, Inc.
- Nursing Home: Silver Bluff Village
- Physician Office: Bertie Memorial Hospital
South Carolina - South Carolina ETV
The following are examples of large banners about Remaking South Carolina Medicine including the components of safety, patient-centered care that greeted visitors at Senior Health Day at the ETV State Fair exhibit on October 12, 2005. (All files are PDFs).
South Dakota RAM Coalition
“Power to the Patients”
The South Dakota RAM coalition produced a brochure (in both English and Spanish) that provided useful tips on how consumers can better manage their health care. It also included a handy checklist that allows patients to track their medications and dosages. This is a good example of a brochure that targets consumers that can easily replicated for promotional purposes.
Download the brochure here - English Version Spanish Version
(large PDF files)
Virginia
The QIO, Virginia Health Quality Center (VHQC), along with PBS stations WCVE and WCVW in Richmond, and WHTJ in Charorlottesville developed their "Health Care Passport" -- which was distributed at their RAM community forums to both participants and viewers. VHQC distributed it to providers that they serve. It was also available on their respective Web sites for viewers of RAM and local programming.
